Woodlands Hits Partners with Connexion W To Reach a Broader Audience

Alba Malaver and Jay Wachs

It was just a few months ago that Jay Wachs started calling The Woodlands area “home.” Along with moving to this city, he also brings his experience in media and broadcasting, a field that he knows well since starting out as a DJ at the age of 17, in Ohio.
“I have been a radio and television personality all over the country over the course of the last 30 years,” Wachs said to ConnexionW. His radio show, Woodlands Hits, and our magazine are now media partners. Our common goal is to reach a broader audience, not only in print, but also through the radio. To listen on the go, you can download the app to your smart phone or just visit woodlandshits.com and click “listen.”
Alba Malaver: Why did you choose The Woodlands?

Jay Wachs: I only been here for two months, but I moved the corporate headquarters of my company because I believe in the growth opportunities that are available in both Montgomery and Harris County, WOODLANDS HITS Texas. So, The Woodlands is our neighboring home, even though we are right on  the border, we also have to give a shout out the folks in Magnolia – because our physical address is there – but it’s just such a beautiful area. There is tremendous opportunity for economic development,
it’s diverse in terms of its people, its culture, its places, its restaurants and its retail … it’s a fun place to live.
AM: What’s your opinion of multiculturalism? Is it part of your life?
JW: I was raised by an African-American woman, but I am from a Jewish household and have roots in all kinds of different cultures by virtue of my radio experience, including Native American culture.
AM: How does Internet radio work?
JW: We are streaming 24/7 as a continuum however, the interviews are also podcast and uploaded to the website or YouTube channel and disseminated through social media. So you have multiple ways to access the content, not just one. Woodlandshits.com is a variety station that plays music that makes you feel good.
For more information, visit woodlandshits.com or www.voiceofthewoodlands.com

 

Alba Malaver and Jay Wachs

Alba Malaver and Jay Wachs

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